First introduced in Japan and Switzerland in the 1970s, community supported agriculture (CSA) is a form of partnership between farmer and consumer. They enter into a contract which provides consumers with a certain number of ‘shares’ in the farm. Each share provides the consumer a box (or bag or bucket or …) of vegetables or other products…
Direct marketing is a form of marketing that is drastically different than commodity selling. Where commodity selling is based on a market-determined price and generally focused on standardized, large-scale sales that are impersonal in nature, direct marketing involves 1:1 selling between an individual/group and the seller. In doing so, trust is established and alternative forms of value…
1. Direct Advertisement and the Expiration of Patents – The United States and New Zealand are the only countries in the world that allow direct marketing of pharmaceuticals. As a result, people often demand unnecessary treatment which drives up costs and reduces the overall quality of care. Additionally, the increased prevalence of pharmaceuticals has not…