First introduced in Japan and Switzerland in the 1970s, community supported agriculture (CSA) is a form of partnership between farmer and consumer. A contract, which provides consumers with a certain number of 'shares' in the farm, between the two parties is established. Each share provides the consumer a box (or bag or bucket or ...) of vegetables … Continue reading an introduction to community supported agriculture (csa)
Direct marketing is a form of marketing that is drastically different than commodity selling. Where commodity selling is based on a market-determined price and generally focused on standardized, large-scale sales that are impersonal in nature, direct marketing involves 1:1 selling between an individual/group and the seller. In doing so, trust is established and alternative forms of value … Continue reading 7 tips for the successful implementation of direct marketing strategies by small farmers
Small farmers are an integral part of society. They produce food, provide rural employment, and contribute to diversity in both ownership and societal structure. However, they are also faced with a number of struggles, particularly when it comes to market entry and competition with large-scale agribusiness. In order to address these issues and maintain profitability, small farmers … Continue reading question: what strategies can small farmers use to better compete in a challenging market environment?
Everything I Want to Do Is Illegal is a satirical, yet very serious first-hand account of how government regulations affect small-scale farmers. The author, Joel Salatin, full-time ecological farmer, part-time public speaker and educational leader, details various encounters he and those like him have had with the food police, politicians, industrial farmers, customers, regulating agencies, … Continue reading book review: everything i want to do is illegal by joel salatin