Organic agriculture is the counter movement to conventional agriculture that supports a more natural relationship between production and the environment in which production takes place. In order to support this relationship and reduce the negative impact of horticulture and agriculture, 15 main principles rooted in common sense have been established. Any plant practitioner can choose to … Continue reading the 15 principles of organic farming
Defined by the American Society for Horticultural Science as, "the art and science of producing, improving, marking, and using fruits, vegetables, flowers, and ornamental plants," horticulture is an important component of society that positively impacts citizen's quality of life. Such improvements can take the form of, for example, increased nutrition, more attractive living environments, or … Continue reading question: what is horticulture?
First introduced in Japan and Switzerland in the 1970s, community supported agriculture (CSA) is a form of partnership between farmer and consumer. A contract, which provides consumers with a certain number of 'shares' in the farm, between the two parties is established. Each share provides the consumer a box (or bag or bucket or ...) of vegetables … Continue reading an introduction to community supported agriculture (csa)
Direct marketing is a form of marketing that is drastically different than commodity selling. Where commodity selling is based on a market-determined price and generally focused on standardized, large-scale sales that are impersonal in nature, direct marketing involves 1:1 selling between an individual/group and the seller. In doing so, trust is established and alternative forms of value … Continue reading 7 tips for the successful implementation of direct marketing strategies by small farmers